Marketing ExecutiveFull time position in Marketing teamBased out of Mysuru, 
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Job Description

Overview:
Manage end to end offline marketing. Identify, engage and build successful cross marketing partnerships with other companies. Help improve the reach of Rapido and increasing the app usage.
Role:
  • Locations: Mysuru
  • Manage all BTL and offline initiatives of Rapido
  • Identify and manage local vendor for activities
  • Identify potential companies for partnerships
  • Able to manage customer interactions and explain the product
  • Crack mutually beneficial partnerships which will increase the rides
  • Comfortable with field work and has a two-wheeler
  • Submit daily MIS report on the day to day activities
  • Research on the consumer behaviour and Brand positioning
  • Active and willing to go the extra mile
Preferred Skills:
  • Good communication and negotiating skills
  • Willing to travel on field to visit customers
  • Experience in cultural or tech fest events
  • Managing business partners
  • Promotions and branding

Additional Details

Intro
Rapido is a next-gen product disrupting the last mile connectivity for the people, developed by a bunch of IIT graduates. Founded in 2015, Rapido has been making life easier for people ever since, solving the ever-growing intra-city traffic hassles.
Rapido has already found a strong product/market fit changing people's lifestyle one city at a time. Now operational in four major cities - Bangaluru, Mysuru, Gurugram and Hyderabad, with more than 4 lakhs happy customers, the ride has just begun for us to make it even bigger. We are always on a lookout for passionate and creative folks who are self-motivated and always willing to learn more. If you think you enjoy solving real-life problems, have a well-honed product judgment, and are a technical visionary, come be a part of this growth story. And what do we promise? Never ending learning and exponential growth for the right people.
Come, join the ride.
What we’re building
Rapido is a platform where solo commuters can book a bike ride through a mobile app to and from the destination of their choice. It also provides an opportunity for people with a two-wheeler (with a valid driving license) to become a rider on the platform and earn some extra money in their spare time.
We have noted that people save as much as 60% of their ride cost with a two-wheeler as compared to a four-wheeler. Also, two-wheelers are easier to zip through the traffic and hence quite time-saving as well. Getting all of this with just a couple of taps on the phone is sure to change the way people commute intra-city. This is what Rapido is set out to do with its cutting edge technology.
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