Campaign ManagerFull time position in Marketing teamBased out of Bengaluru, 
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Job Description

Responsibilities:
- Own and revise charter for Customer experience. Solving key customer pain points/experience enhancements by working closely with different teams.
- Strategic planning and execution of all CRM and Loyalty campaigns to deliver against customer service and retention KPI's.
- Identify opportunities to drive incremental revenue from existing customers at key stages of their relationship with us.
-Identify the reasons for churn and minimize it by taking pro-active measures.
- Map customer journey and develop listening points in the journey.
- Working with analytics team to setup, update and track all the key performance factors involving customer service.
- Forecast, manage and monitor marketing budget.
- Working with the ads creative and operations team to ensure that there is enough visibility of the product.
- Influence future lifetime value through higher product adoption, customer satisfaction and overall health success.
- Own all channels of communication with customers including Email marketing, SMS and Push notification
- Interact with product and tech team to implement the growth charter and product road map pertaining to growth and retention

Additional Details

Required Skills:
- Have a minimum of 4 years of experience in growth marketing
- Proven experience in managing and coordinating multi-channel marketing campaigns (with the multi - channel user journey/ user experience in mind at all times)
- Strong capabilities around understanding Attribution, Cohort analysis and LTV
- Proficiency working with tools like Clevertap, Appsflyer, Google Firebase & Tableau.
- Comfortable working in an agile, action-oriented team and organisational structure
- CTC up to LPA

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